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Webinar Recorded November 14, 2023

Be it blogs, posts, emails, proposals, or presentations, many people are not particularly good writers. They know it hurts their business but are intimidated or don't know how to improve.  Join us to see how it is easier than most realize by understanding "nobody reads anymore” and writing to minimize readers’ common challenges.  

Take Aways:

1. Allocate your time and organize your thoughts

2. Simple, but important, concepts: BLOT, AAA, Readability, Sesquipedalian

Canva is an easy-to-use design platform that allows you to create a variety of graphics for your business. Canva has for everything from social media images and web banners to marketing brochures, flyers, business cards, presentations, and just about everything in between. Canva offers templates and design elements to bring your vision to life.

In this workshop, you will learn:

Are you a budding entrepreneur or an established business owner based in the U.S., keen on maximizing your business potential? If the answer is 'yes', SCORE's Treasure Valley mentoring services are here to help you navigate your entrepreneurial journey.

In this webinar, entrepreneurs get a crash course on how to effectively use Canva for graphic design projects. Participants will also learn how to create eye-catching graphics using neuro-marketing concepts.

Our Presenter:  Albert Shaw is a SCORE volunteer with 15 years of graphic design experience and two degrees in business administration with a major in Entrepreneurship. Albert owns a business and branding development firm and has extensive experience in life and business coaching.

On the list of questions every business owner is asking these days is “How can I use social media to position my business and build my brand online?”

Much has been written about this topic, but all advice is not created equal. Remember your brand is comprised of your image, mission, values and ultimately your vision. Dorie Clark defines it as: Your brand is what other people say about you when you leave the room. It is your professional reputation.

Some tips rise to the top. Here are the best ways to build your business’ brand on social media.

Instagram is an amazing tool for increasing brand awareness and positioning yourself as an expert in your field. However, Instagram has been changing and evolving a lot over the last year. In this webinar, we are breaking down Instagram to the basics so you can establish a strategy that works for your business. We will discuss optimizing your bio, the difference between a photo post, carousel, Reel, and Story and when to use them, and how to understand your metrics.